TikTok is introducing a new feature that enables them to lessen the quantity of AI-created videos appearing in their timelines. This step comes as the platform revealed that it currently hosts in excess of 1 billion AI-generated clips.
Pilot Phase and Launch
The new functionality is in a pilot phase over the coming weeks before a full-scale rollout. This advancement coincides with a increase in AI content, fueled by new AI video creators.
AI Content on Other Platforms
Studies have shown that approximately 10% of the fastest-growing video streams on another major platform primarily display clips produced artificially. A significant portion of this output is deemed “AI slop”, a phrase for inferior, bulk-generated content that is typically absurd or surreal.
Our research shows that many people like content created using AI tools, including computer-generated images to science explainers, and we want to give people the option to adjust the amount of that, according to their own preferences,” stated a company executive.
Volume and Proportions
The service shared that there are currently over a billion videos on its service labeled as artificially created. Collectively, over 100 mn pieces of content are submitted to the service each day, making AI-generated material a relatively small part of its overall inventory.
How to Adjust Settings
Users will be in a position to decrease or raise the amount of artificial media they view by using the “manage topic” feature in the app and selecting the AI content topic. Other topics that are already be modified under the setting encompass current affairs, style, beauty, and choreography.
Platform Guidelines
Its guidelines mandate creators to tag “realistic” artificially created content, and it prohibits malicious fake videos of celebrities or emergencies. Any authentic-looking artificial content that is not labeled can be taken down under its terms of service.
Additionally, the platform will henceforth add an “AI-made” tag to content produced via its built-in AI features, or identified by an collaborative effort for recognizing AI-generated material. This measure is designed to stop users from seeking to circumvent the disclosure requirement.
Educational Initiatives
TikTok is furthermore introducing a $2m educational fund for specialists and organizations to create informative material about responsible artificial intelligence. This program will benefit charitable organizations focused on educating coding and technology.
Moderation Strategy
The video-sharing app has defended its safety measures, during discussion over intentions to make redundant hundreds of content moderators in Britain. TikTok is set to reduce 439 jobs in its content moderation division in the UK capital, with worker representatives and online safety experts raising concerns that people are being substituted by automated systems.
A senior executive clarified that staff-based oversight would continue to be important, but AI can safeguard staff by eliminating the most harmful content prior to it has to be seen by staff. TikTok reported a significant reduction in shocking and graphic content seen by human moderators over the last 12 months due to intervention by its automated systems.
“We think that it’s essential to balance humans and technology to keep the platform safe,” she said. “We’ll have people as integral to the approach, but we further consider it’s extremely critical to limit contact with dangerous material as quickly as possible, which is the area in which a extensive automated help is really helping us process content quickly.”
